Choosing a personality for your car

• • Presentation speakers
    • Jacob Markussen, University of Aarhus, Denmark
    • Morten Boye Mortensen, University of Aarhus, Denmark
  • Download presentation
    • markussen_mortensen_paper.pdf

  ABSTRACT

  The immense success of smartphones and increasing sales numbers has created new ecosystems and opportunities, with regards to user experience, software development, communication and social encounters. In this paper we present an excerpt of the results from a project focusing on integration between smartphones and cars, with regard to new user experiences and design opportunities made possible by this coupling. We describe an academic experiment on cars as agents with personalities, present our results and discuss how the design space widens because of the shift in technological presence in our everyday lives.